It may seem overwhelming to buy a diamond, but like anything else the key to making a good purchase is to be an informed consumer. At Louro and Sons Jewellers, we believe a knowledgeable client is the best kind of client. We are happy to offer a free consultation to guide a client through the process. Whether you are purchasing a diamond to create a fabulous piece of jewellery, or simply as an investment, we will take you through it step by step and make it an educational and pleasant experience.
Cut, Colour, Clarity and Carat Weight, known as the 4C’s, are the guides to buying diamonds.
At Louro and Sons Jewellers the 5th C is the Counsel of an expert and knowledgeable jeweller who is a key element in making an informed diamond acquisition.
There are two meaning when discussing the cut of a diamond:
- The shape of a diamond. Example, round brilliant cut, emerald cut, oval cut, etc.
- Used to describe the reflective qualities. Are the angles good?
- Reflective quality will determine how well the diamond was cut.
- The reflective qualities get graded and scored on diamond certificates.
- In other words, Cut refers to the reflective quality of a diamond, not it’s shape.
Some say that cut is the most important of the 4C’s and a good cut gives a diamond its brilliance, which is the brightness that seems to come from the core of the stone. Angles and finish determine the diamond’s ability to handle and reflect light, leading to its brilliance.
- Very Good
This refers to the presence of characteristics or flaws on the surface of a diamond, called blemishes, and within the diamond, called inclusions.
The two types of flaws:
- Inclusions: internal flaws – air bubbles, cracks, non-diamond minerals in the stone, feathers, fissions, carbon.
- Blemishes: surface flaws – scratches, pits, chips (some blemishes occur during the cutting process).